Delivering quality, one campaign at a time
Case Studies
As the trusted experts for effective mail piece production, each and every time, we specialize in customizing solutions for our clients’ specific and unique challenges.
B2B CASE STUDY: MAXIMIZING ROI
B2B Monthly Promotional Series Grows Awareness and ROI
Metro Interior Distributors, a commercial building materials supplier, wanted to build brand awareness and drive revenues. Our goal was to create awareness by positioning Metro as an industry leader – offering top-quality products and customer service, and convert prospects into new customers through specific product features with premium incentives to drive new customer acquisition.
A MULTI-CHANNEL SOLUTION
Polaris Direct Helps Gilda’s Club Twin Cities Surpass 2018 Fundraising Goals
Gilda’s Club Twin Cities came to Polaris with a goal of generating awareness of its mission and inspiring recipients to donate in support of the organization. GCTC was also looking to surpass the results of their 2017 fundraising efforts, by telling the compelling story of how the organization helps people living with cancer, as well as their loved ones.
PACKAGE REDESIGN
Redesign Improves Package Integrity and Reduces Cycle Time
A consumer products company sought an improved approach for processing an 8.5” x 11” letter combined with an 8.5” x 15” application, currently handled separately. We devised a solution that streamlined the process to eliminate the necessity for manual intervention.
FORMAT CHANGE
Switching to a Match Mail Approach Increases ROI
A major insurance company was seeing response rates drop on its control package and wanted a proven means of increasing response without investing time in testing a redesign. Our Polaris Direct team recommended an expert solution that increased the response significantly.